We plan your public story and keep it consistent across news, social, and search. Same lines, same order, same people speaking.
- Talking points and a message map
- Channel plan and posting sequence
- Watch competing stories and correct them
Clients
Put your trust in Shaferr.
These are clients we have worked with. Government, consumer brands, and national institutions in Malaysia.
What we do
Five services.
This is the work.
Every project sits on one or more of these. You can start with monitoring, or come in mid-crisis. The scope is written down before we start.
When a story turns against you, we run the response. Who speaks, what goes out, and when you stop. Holding lines first, then the follow-up.
- Response plan and decision order
- Lines for media, staff, and stakeholders
- Follow-up once the first wave is over
For sudden spikes: rumours, pile-ons, coordinated posts. We find the source, measure the reach, and decide whether to reply, report, or wait.
- Origin, reach, and who is driving it
- Reply, report, or stay silent
- Write-up so the next time is faster
We watch the platforms you care about and tell you what is moving, who is moving it, and whether it matters for your office, brand, or campaign.
- Keywords, issues, and accounts
- Alerts when volume or tone jumps
- Daily brief and situation notes
We turn social and media data into numbers you can use in a meeting. What worked, who you reached, and what to do next.
- Audience and topic maps
- How a message or campaign performed
- Notes on the next move, not only charts
The firm
A digital and analytics company in Malaysia.
Shaferr Sdn Bhd is based in Kuala Lumpur. Founded in 2023. We work with businesses, politicians, government organisations, and sports teams.
- 01 Politician Personal pages, issues, and daily posts.
- 02 Political party Party line across digital and ground work.
- 03 Government agencies Policy explainers, service complaints, public trust.
- 04 Retail Campaigns, reviews, and customer comments.
- 05 Commercial Company reputation and market talk.
Request a consultation.
Email or WhatsApp with the issue and when you need a reply.